Last week ReelSEO focused on a report published by OpenDNS regarding the websites most frequently blocked by organizations. Businesses, in order to manage employee productivity, are most apt to block Facebook, MySpace and YouTube.
What does this mean to web video marketers? Most importantly it means to think of how your target audience will access video content. If you are targeting a corporate or non-profit audience, you may want to avoid using content hosted on YouTube or other frequently blocked sites for video email campaigns or even for video brochures or video landing pages. Consider uploading your content to the social networking sites to reach indirect targets and also to help with video SEO. However, your web video marketing initiative may not be successful if you rely on YouTube to host your video content.
Last Flimpbruary we provided a comparison of the Flimp Platform compared to YouTube.
In the past, we've also discussed the free vs. paid dilemma in web video marketing, along with the hidden costs to video distribution.
Insights into the world of web video marketing
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